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New Look, New Name, Same Great People!

Posted by RE/MAX Concepts on Friday, September 15th, 2017 at 8:56am.

For those of you who missed the September Breakfast ... We have a new logo and a new name! Dropping the "real estate" was a natural evolution, and we are very excited about the new refreshed RE/MAX look and our new name/ look. We hope you are excited too! 

If you haven't seen the video created by RE/MAX, talking about the new look, check it out HERE.

Below, you will find implementation details and timing. Hopefully, it will answer a lot of your questions. But, if you still have any, please don't hesitate to reach out to Sarah or Bekah.


  • September 20, 2017 … Materials with ‘Legacy’ logo can no longer be purchased

  • December 31, 2017 … Concepts will be switched over (this includes digital, dotloop documents and printed assets; emails and office signage switch will go into 2018)

  • March 31, 2018 … All digital assets need to be updated

  • September 30, 2019 … Signage and print assets need to be updated

  • Logos can be found in the Resources for Agents folder. Search for that in the Shared with Me folder on gdrive. You can also CLICK HERE to access.

  • Be on the lookout for a date and details about a workshop this fall to assist with the switching all of your digital assets.

Sign Promotions
  • RE/MAX Approved Suppliers have discounts going on right now. You can find those by going to

  • RE/MAX Central Region has a steeper discount set up with Oakley Signs. They also have a $100 rebate promo going on. These will end on September 30th. See the flyers for more details.

  • There is a local supplier, ABC Signs, who has the standard templates and is offering discount prices. See the order form for details.

  • You can find all the info referenced above in the folder Resources for Agents > RE/MAX & Concepts Brand Refresh. You can also CLICK HERE to access.

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The information being provided by the Des Moines Area Association of REALTORS® is exclusively for consumers' personal, non-commercial use, and it may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. The data is deemed reliable but is not guaranteed accurate by the MLS.